62100 – Technical sales specialists - wholesale trade



62100 – Technical sales specialists - wholesale trade
Technical sales specialists, wholesale trade, sell a range of technical goods and services, such as scientific, agricultural and industrial products, electricity, telecommunications services and computer services, to governments and to commercial and industrial establishments in domestic and international localities. They are employed by establishments that produce or provide technical goods and services, such as pharmaceutical companies, industrial equipment manufacturing companies, grain elevators, computer services firms, engineering firms and hydroelectric companies, or they may be self-employed technical sales specialists/agents who contract their services to other companies. Technical sales specialists in wholesale trade who are supervisors are included in this unit group.

Index of titles
Agricultural equipment and supplies technical salesperson
Aircraft sales representative
Aircraft technical sales specialist
Alternate heating energy consultant
Applications sales engineer
Broadcasting equipment salesperson
Chemicals sales representative
Commercial and industrial equipment and supplies sales representative - technical wholesale
Communication equipment sales representative
Computer applications sales engineer
Computer business agent
Computer equipment sales specialist
Computer software sales representative
Computer system sales representative
Construction equipment sales representative
Construction material sales representative
Customer support representative - wholesale
Dental equipment and supplies salesperson
Diagnostic instrument sales representative
Electrical equipment sales representative
Electrical industrial equipment sales representative
Electricity sales representative
Electronic data-processing (EDP) hardware and services sales representative
Electronic equipment salesperson - wholesale
Engineering equipment salesperson
Engineering supplies salesperson
Export company technical sales specialist
Farm equipment salesperson
Farm machinery salesperson
Forestry equipment sales representative
Forestry machinery sales representative
Grain dealer
Grain merchandiser
Grain sales representative
Graphic arts equipment sales representative
Heavy equipment sales representative
Heavy equipment salesperson
Heavy truck sales representative
Heavy truck salesperson
Hospital equipment sales representative
Hospital equipment salesperson
Hydro-electricity sales representative
Import company technical sales specialist
Industrial equipment sales engineer
Industrial machinery sales representative
Industrial supplies sales representative
Industrial supplies salesperson
Light, heat and power sales engineer
Lighting, heating and power sales representative
Lighting, heating and power sales specialist
Livestock sales representative - wholesale
Logging equipment salesperson
Lubricating equipment salesperson
Machinery salesperson
Manufacturer's sales representative
Material-handling equipment salesperson
Medical equipment and supplies salesperson
Medical instruments sales agent
Metal products salesperson
Milking machine salesperson
Mining equipment sales engineer
Mining equipment sales representative
Natural gas sales representative
Office equipment salesperson - wholesale
Oil refinery equipment sales representative
Oil well services sales engineer
Pharmaceutical sales representative
Pharmaceutical salesperson
Plumbing and heating services sales representative
Printing machinery sales representative
Printing management technician
Printing supplies salesperson
Railway equipment and supplies technical sales specialist
Railway equipment and supplies technical salesperson
Residential energy sales adviser
Safety equipment salesperson
Sales broker - wholesale
Sales engineer
Scientific instrument sales representative
Software sales representative
Solid fuel heating sales consultant
Steel product sales representative
Surgical supply salesperson
Systems software support sales representative
Technical business equipment salesperson - wholesale
Technical office equipment sales representative
Technical sales consultant
Technical sales executive
Technical sales representative
Technical sales representative - wholesale
Technical sales specialist
Technical sales specialist - chemicals
Technical sales specialist - exports
Technical sales specialist - imports
Technical sales specialist - metals
Technical sales supervisor
Technical salesperson - wholesale
Technical salesperson supervisor
Technical service sales consultant
Technical support specialist - wholesale trade
Telecommunications sales representative
Telecommunications salesperson
Textile machinery salesperson
Topographical equipment salesperson
Ultrasonic equipment salesperson
Veterinary equipment and supplies salesperson
Welding equipment salesperson
X-ray equipment salesperson


Main duties
This group performs some or all of the following duties:
Maintain and grow sales relationships with existing clients
Identify and solicit potential clients
Assess clients' needs, recommend or assist in the selection of appropriate goods or services, and negotiate prices or other sales terms
Provide input into product design where goods or services must be tailored to suit clients' needs
Develop sales presentations, proposals, or other materials to illustrate benefits from use of good or service
Estimate costs of installing and maintaining equipment or service
Prepare and administer sales contracts and maintain customer records
Consult with clients after sale to resolve problems and to provide ongoing support
Troubleshoot technical problems related to equipment
Develop and maintain technical product or service knowledge to explain features to clients and answer questions about goods or services
Develop, implement and report on sales strategies to achieve business goals
Assess market conditions and competitors' activities and develop an awareness of emerging markets and trends
May offer training in the operation and maintenance of equipment
May supervise the activities of other technical staff and sales specialists.


Employment requirements
A university degree or college diploma in a program related to the product or service is usually required.
Experience in sales or in a technical occupation related to the product or service may be required.
Fluency in a specific foreign language, and/or foreign work or travel experience may be required for technical sales specialists seeking employment with companies that import or export technical goods or services.
Technical sales supervisors require experience as a technical sales specialist.
A driver's licence and a good driving record may be required.


Additional information
Extensive company training programs for technical sales specialists may be provided by employers.
Progression to sales management positions is possible with additional training or experience.
Technical sales specialists usually specialize in a particular line of goods or services.


Advertising, marketing and public relations managers (10022)
Retail salespersons and visual merchandisers (64100)
Sales and account representatives - wholesale trade (non-technical) (64101)